Garden Rooms Garden Offices and Garden Studios Free Information!
The Garden Room Guide http://www.thegardenroomguide.co.uk
keeps cropping up in my conversations with potential clients. Their website is
full of content submitted by suppliers of Garden offices, Garden Studios and
all types of Garden Rooms here in the UK.
A super website with loads of information in one place.
Supplier reviews, videos, advice etc. etc. and a downloadable supplier
catalogue – (all for free)!
The editor / publisher “Woody” is not that visible and it
puzzles me (and quite a few others) “why is such a resource free access and
free for suppliers to use as their own advertising?”
My curiosity reached a peak last week when I had a call from
across the pond (USA) enquiring about a suppliers view of this website. My
contact was intending to start a similar website covering the USA market. Well
- my answer was “I have no idea what the business model is here”. All the
information is superbly presented in a professional way and provides a great resource
for potential Garden Studio, Garden Office and Garden Room clients here in the
UK.
This website commands high rankings and good traffic (one of
my SEO tools indicates more than 4000 direct high value keyphrase relevant visitors via Google natural search
per month to the homepage alone). Whilst dropping slightly over the winter the Garden Room Guide has returned to traffic growth
in our high season. These statistics would indicate that the total serach traffic on the site could be 12000 or more per month making this the most visited Garden Office and Garden Studio web resource in the UK.
There seems to be no commercial reason why “Woody” would do
all this work on developing and maintaining this website for free. A good
reason for information sites would be to make money via Google Adsense but
there are no sponsored adverts. In any case practically every serious supplier
in our market provides the content free (for obvious commercial reasons).
My answer to the enquiry from the USA was simply “I don’t
know why Woody is doing this”. Maybe it is just a hobby and he really loves
Garden Rooms!
I guess it is not doing any harm to our market or what’s
more important interfering with competition that is always in the interests of
the consumer.
Take a look (if you
have not already seen it) but don’t forget to read and view our entries under
the Aarco label.
Recently we decided to use the more appropriate name of
Garden Structures Ltd. But have not changed this on the garden room guide as
Aarco is listed near the top of alphabetical lists of course.
I don’t want to finish this post without mentioning www.shedworking.co.uk a conventional blog with masses of information for shedworkers and Garden Office workers in the UK. Whilst I am promoting information sources I guess I should mention Judy at http://www.workfromhomewisdom.com
I don’t want to finish this post without mentioning www.shedworking.co.uk a conventional blog with masses of information for shedworkers and Garden Office workers in the UK. Whilst I am promoting information sources I guess I should mention Judy at http://www.workfromhomewisdom.com
Apologies to anyone in our business providing valuable
information for the Garden Office, Garden Studio and Garden Rooms market here
in the UK.
We are currently preparing to install what I think is the
most original Garden Room yet in North Wales. More info soon!
Richard www.aarco.co.uk
We don't know the answer either. Brave Post!
ReplyDeleteInteresting - Woody contacted me via twitter to point out that the "business model" will be launched soon!
ReplyDeleteAlso I have thought it necessary to clarify my traffic volume estimates. There are many ways to estimate traffic for websites owned by others. Traffic is only important if it is relevant of course and for those interested this is reffered to simply at http://www.aarco.co.uk/seo%20consultancy%20services/default.htm
The "business model becomes a bit clearer" Tonight blank advertising boxes appear on the grg site. They are labled "premium advertising".
ReplyDeleteSo it seems that Woody has been able to build a winning website with content provided by practically all the suppliers in the UK Garden Building market and very shortly will be asking us to pay a fee for a premium advert.
Ok I suppose we (suppliers) could all object or compete with each other for this space. If the adverts are clearly marked sponsored I guess it is a straightforward model. I hope now that Woody will come out of the "woodwork" and let us know who he is.
I for one would never make any kind of payments to an anonymous vendor. Advertising is a legitimate business and the free world accepts it readily - so good luck and I am ready to buy "at the right price of course"
I find this thing so much interesting. I love garden styles and I love plants.
ReplyDelete